This white paper examines how relatively new investment opportunities presented by crowdfunding are becoming a disruptive force. Changing the traditional model of how individuals and companies can secure capital by going directly to investors as opposed to the long-established system of going to local banks or Wall Street.

Driven by the credit crunch, investor demand for alternative investment opportunities, the JOBS Act and a growth in technology, this market has exploded in recent years. Of course, as this market continues to grow, today’s custodians must evolve along with it. Those that can’t, or those that don’t, will miss out on a potentially huge opportunity, finding themselves sitting on the sidelines unable to meet the needs of current and prospective clients.